PRATT INDUSTRIES BRANDING PRODUCTS


 
 








 

LEGAL USE OF LOGO

For additional color options, added decoration locations or higher quantity pricing contact Bill Brodie – bbrodie@cronmiller.com

PRATT INDUSTRIES BRAND GUIDELINES
























	
    




	
The Pratt Industries logo serves as the visual representation of our company and our commitment to sustainable business practices and products. It guides our visual identity and when used properly, enhances our brand recognition within the marketplace. This document serves as a guide to properly use and display the Pratt Industries logo and approved variations.

IT IS IMPORTANT THAT YOU READ THE BRAND GUIDELINES 
LOCATED IN THE PDF AT AT RIGHT OF THIS PAGE

	
    




    

        

        
        
        
    


            

                

                    

                    
                    
                    

	

        
        

            

            
            
        

    

	
    



                    
                

            

            
            

                

                    

                    
                    
                    

	


Primary Logo





    

  • In screen printing of wearables this logo in the one color version is best on full front or full back. It does not work for left chest, right chest or the sleeve.
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  • Acceptable colors for one color version: Pratt Green, Black, White
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  • If printing the full color version, it is acceptable to print the center badge portion without the gradients if necessary.
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Inline Text Logo





    

  • This works very well for embroidery, left chest screen printing of wearables and on a variety of other products such as pens.
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  • Acceptable colors for the one color version: Pratt Green, Black, White and in embroidery tone-on-tone.
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Stacked Text Logo





    

  • This also works very well for embroidery, left chest screen printing of wearables and on a variety of other products such as drinkware.
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  • Acceptable colors for the one color version: Pratt Green, Black, White and in embroidery tone-on-tone.
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Badge Logo





    

  • The badge version of the Pratt Industries logo includes the “Pratt 100% Recycled” icon encircled by the wording “U.S. MANUFACTURER OF RECYCLED PAPER” and “DEDICATED TO SUSTAINABLE PACKAGING.”
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  • The “Pratt 100% Recycled” icon should not be separated from the circle. The “TM”, and once registered “®”, designation should always be included in the upper right of the logo and should not be removed. No other graphics, phrases or other changes should be added to the logo.
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Division / Location Logos


    

  • For division, regional, or plant/location specific logos, please contact the corporate marketing department for approved variations.
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DOWNLOAD A PDF OF THE PRATT BRAND GUIDELINES

	
    




	
PDF will open in a new window for viewing and/or download.

	
    



                    
                

            

        

    





    

        

        
        
        

            

                

                    

                    
                    
                    

	


Screen Printing vs Embroidery





























	
    




	
Screen Printed Example

	
    




	

        
        

            

            
            
        

    

	
    



                    
                

            

        

    





	
Embroidery Example

	
    




	

        
        

            

            
            
        

    

	
    




	


Imprint Colors